Why you should experience Avenue of the Stars in Los Angeles, California.
Avenue of the Stars is an elegant corridor where Century City's master-planned urbanism, corporate influence, entertainment legacy, and enduring role as one of Southern California's foremost business centers shape one of Los Angeles' most recognizable streets.
Running through Century City between Beverly Grove and Westwood, the corridor connects corporate headquarters, luxury hotels, cultural institutions, office towers, public plazas, and premier shopping destinations that collectively reflect the transformation of a historic film studio property into a globally recognized commercial district. Landscaped medians, modern high-rises, public art, pedestrian promenades, and carefully designed open spaces preserve a corridor shaped by comprehensive planning, commercial investment, and decades of architectural development. Businesses, cultural organizations, property owners, municipal agencies, and visitors continue reinforcing Avenue of the Stars' importance while supporting finance, entertainment, hospitality, and civic life throughout Century City. The result is an experience defined by planning, innovation, and the enduring character of Century City.
What you should know about Avenue of the Stars.
Avenue of the Stars is best known as the principal boulevard of Century City, a district created after Twentieth Century-Fox sold approximately 180 acres of its backlot for redevelopment in 1957, among the most ambitious urban redevelopment projects in postwar Los Angeles. Master planner William L. Pereira designed Century City as a high-density commercial center with separated traffic circulation, office towers, hotels, retail space, and landscaped public areas intended to complement. Avenue of the Stars became the district's defining north-south spine, linking successive phases of development that included landmark office towers, corporate headquarters, entertainment companies, and civic destinations as Century City expanded from the 1960s onward. Today the corridor remains one of Southern California's most significant examples of privately planned urban development, reflecting the continuing influence of entertainment, finance, law, and international business on Los Angeles' Westside.
The Fox Plaza, completed in 1987, rises 34 stories and became one of Century City's defining skyscrapers while serving as headquarters for major corporations and appearing in numerous films. Westfield Century City, substantially redeveloped between 2013 and 2017, transformed the original 1964 Century Square Shopping Center into a modern open-air retail and dining destination through a multibillion-dollar modernization program. The Annenberg Space for Photography, which operated from 2009 until 2020, expanded Century City's cultural presence through internationally recognized exhibitions before its closure, while nearby public plazas continue supporting cultural programming and civic gatherings. The City of Los Angeles continues coordinating transportation improvements, pedestrian infrastructure, streetscape enhancements, and mobility planning that preserve Avenue of the Stars as the central organizing corridor of Century City.
How to fold Avenue of the Stars into your trip.
Avenue of the Stars is best experienced as an exploration of Century City's planned urban development, architecture, and cultural evolution.
Begin at Westfield Century City, where the district's continuing commercial evolution introduces the planning vision that transformed a former studio backlot into a major urban center. Continue to Fox Plaza, whose skyline presence reflects the corporate expansion that established Century City as one of Los Angeles' leading business districts. Conclude at The Getty Center, where architecture, gardens, and world-class collections provide a fitting finale overlooking the surrounding Westside and the urban landscape shaped by Avenue of the Stars. The progression moves naturally from commercial redevelopment to corporate architecture before concluding with cultural scholarship, revealing why Avenue of the Stars remains one of Los Angeles' defining corridors for understanding postwar planning and metropolitan growth.
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