Why you should experience citizenM Tower of London in London, England.
citizenM Tower of London is a kinetic design hotel where Tower Hill's medieval gravity, contemporary art, Dutch design intelligence and metropolitan energy converge in a glass-and-metal counterpoint to nearly a millennium of London history.
Set along Trinity Square near Tower Hill and just steps from the Tower of London, the hotel was conceived by Amsterdam studio Concrete as citizenM's London flagship, integrating the entrance to Tower Hill Underground station directly beneath a transparent ground floor wrapped by a canopy on three sides. Concrete partner Erikjan Vermeulen led a design that responds deliberately to the surrounding architecture, grouping the hotel's characteristic windows into larger compositions while setting the upper two storeys back behind glass. Artist Julian Opie created Walking in the City, a bespoke façade commission of 23 patinated bronze figures embedded within Portland stone across two walls measuring 18 and eight meters, turning the building itself into part of citizenM's contemporary-art program. The result is a hotel where Concrete, Erikjan Vermeulen and Julian Opie place Dutch hospitality design directly against Tower Hill's medieval inheritance without allowing either architectural language to disappear into the other.
What you should know about citizenM Tower of London.
citizenM Tower of London is best known for opening in July 2016 as an 11,000-square-meter, 370-room project designed inside and out by Concrete, with Sheppard Robson serving as executive architect and Balfour Beatty as general contractor on citizenM's second London property after Bankside. The project organizes 370 identical 14-square-meter guestrooms above a 680-square-meter ground-floor living room, while its upper levels contain an 815-square-meter societyM program, eight meeting rooms, cloudM and a 160-square-meter seventh-floor terrace overlooking the Thames and the historic City. Concrete's project team included Rob Wagemans, Erikjan Vermeulen, Maarten de Geus, Eva Stekelenburg, Tom Ruijken, Sofie Ruytenberg, Sander Vredeveld, Michael Woodford and Jurjen van Hulzen, extending the architectural authorship far beyond a conventional branded prototype. The project subsequently won the AHEAD Award for Best Urban Hotel Newbuild and reached finalist status across the NLA Awards, Restaurant & Bar Design Awards, Gold Key Awards and AHEAD Global, giving the 2016 building a substantial international design pedigree.
Rattan Chadha supplies the intellectual origin of the wider citizenM concept, developing the brand after his career building fashion company Mexx and launching its first hotel at Amsterdam Schiphol Airport in 2008 with collaborators Concrete, KesselsKramer, Vitra and Philips. Vitra continued that relationship at Tower Hill through furnishings by designers including Verner Panton, Charles and Ray Eames and Jean Prouvé, while Studio Drift introduced a kinetic light installation into the internal courtyard as another layer of the property's contemporary-art program. citizenM's collection has grown to 400 works across its international hotels, with figurative contemporary art and artists connected with individual hotel cities forming an important collecting focus. Marriott International acquired the citizenM brand in July 2025, bringing the company founded by Chadha into Marriott while leaving the Tower Hill property as a particularly concentrated expression of the original citizenM formula: Concrete architecture, Vitra modernism, Studio Drift installation art and Julian Opie's site-specific commission assembled within a single London building.
How to fold citizenM Tower of London into your trip.
citizenM Tower of London works as the anchor for an afternoon tracing Norman power, medieval religion and the mercantile wealth that shaped the eastern City.
Begin at Tower of London, where William the Conqueror ordered the White Tower around 1078, importing Caen stone from Normandy for a keep completed over two decades that became the nucleus of a royal fortress, palace, treasury, mint and prison and now forms part of a UNESCO World Heritage Site. Continue to All Hallows by the Tower, whose origins reach the seventh century and whose extraordinary proximity to the fortress places another layer of early London history immediately beyond Tower Hill. Turn west toward Leadenhall Market, carrying the route from royal and ecclesiastical London into the trading City whose commercial power eventually produced the towers visible from citizenM's upper floors. The progression moves from William the Conqueror's architecture of Norman authority through one of the City's earliest Christian foundations into its mercantile heart, giving citizenM Tower of London an itinerary that makes the hotel's deliberate collision between ancient London and contemporary design considerably more legible.
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