The Beaumont Mayfair, London

The Beaumont Mayfair is a debonair luxury hotel where Mayfair's Art Deco heritage, transatlantic social culture, artistic patronage and interwar sophistication converge within a former 1920s garage overlooking Brown Hart Gardens.

Set along Balderton Street near North Audley Street and just steps from Brown Hart Gardens, the hotel occupies a protected Art Deco building originally constructed during the 1920s as a garage serving shoppers at Selfridges, embedding the property within the commercial expansion surrounding Harry Gordon Selfridge's Oxford Street emporium. Restaurateurs Chris Corbin and Jeremy King transformed the structure into The Beaumont in 2014, extending a partnership already responsible for London dining institutions including The Wolseley and The Delaunay into their first hotel. The pair conceived the property through the fictional character Jimmy Beaumont and an imagined 1920s transatlantic members' club, establishing the narrative structure behind its American-inflected Art Deco interiors. The result is a hotel where Selfridges, Chris Corbin, Jeremy King and Jimmy Beaumont turn a former interwar garage into a Mayfair hospitality character rooted in architecture, restaurant culture and transatlantic imagination.

The Beaumont Mayfair is best known for opening in 2014 with architecture by ReardonSmith Architects and ROOM, a habitable sculptural commission by Sir Antony Gormley whose stainless-steel cuboid figure projects from the façade while enclosing the dark oak bedroom of a one-bedroom suite. Gormley based the crouching exterior figure on his own body, separating the oak chamber from a white marble bathroom by nine marble steps and a black velvet curtain and turning the commission simultaneously into sculpture, architecture and accommodation. Ownership passed in 2018 to the Barclay family, former owners of The Ritz London, before a three-year redevelopment brought ReardonSmith together with French architect Thierry Despont to expand and comprehensively rework the property. The program culminated in March 2024 with a new wing adding 29 rooms and two private dining rooms, bringing The Beaumont to 101 rooms and suites while completing renovations across the existing accommodation, restaurants, bar, spa and public spaces. MICHELIN subsequently awarded The Beaumont Mayfair Two MICHELIN Keys, while Condé Nast Traveler granted the property its Triple Crown after appearances on the Hot List, Gold List and Readers' Choice Awards.

Chef Lisa Goodwin-Allen now develops the hotel's culinary authorship through Rosi, bringing a career centered on Northcote and MICHELIN-starred British cooking into a restaurant whose name honors Rosemary Saïd and whose menu reinterprets British classics including pork pie with piccalilli, beef tartare and chicken Diane. Artist Luke Edward Hall extends Rosi's character through artwork integrated into the dining room, connecting Goodwin-Allen's nostalgic culinary references with a distinct contemporary visual language. Le Magritte develops a separate artistic thread around René Magritte's Le Maître d'École, displayed behind the bar, while European fiddleback cherrywood, an ebony bar and the 2021 redesign by Thierry Despont establish the room as a deliberate interpretation of the American bars of interwar London and Paris. Together, Lisa Goodwin-Allen, Rosemary Saïd, Luke Edward Hall, René Magritte and Thierry Despont continue the authored culture established by Gormley, allowing contemporary British cooking, Surrealist art and international design to remain central to The Beaumont Mayfair's identity.

The Beaumont Mayfair works as the anchor for an afternoon tracing eighteenth-century collecting, modern sculpture and the evolution of British art through Mayfair.

Begin at The Wallace Collection, where five generations of the Hertford family and Sir Richard Wallace assembled paintings, furniture, porcelain, sculpture and arms before Lady Wallace bequeathed the collection to Britain in 1897 and Hertford House opened publicly in 1900. Continue to Royal Academy of Arts, founded in 1768 under George III with Joshua Reynolds as its first president, creating an artist-led institution whose academicians and annual exhibitions became fundamental to British artistic culture. Conclude at The Photographers' Gallery, founded by Sue Davies in 1971 as Britain's first independent gallery devoted entirely to photography before moving to Ramillies Street and expanding its program across historical and contemporary image-making. The progression moves from the Hertford-Wallace collecting dynasty through Reynolds and the institutional development of British art into Davies's independent photographic platform, placing The Beaumont Mayfair's own Gormley commission within a broader neighborhood culture of collecting, patronage and artistic experimentation.

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