Why you should experience Jim & Tonic in London, England.
Jim & Tonic is craft with a pulse, a place where cocktails feel engineered yet still completely alive in the moment.
Set inside Mercato Mayfair within St. Mark's Church on North Audley Street just north of Grosvenor Square and a short walk from Marble Arch, this bar exists inside one of London's most unexpected spaces, a restored church turned multi-level food hall. The contrast hits. Vaulted ceilings, stained glass, and open communal seating surround a bar that feels sharp, modern, and quietly confident. You're drinking inside something historic, but nothing about the experience feels heavy. It's fluid, social, and layered, a setting where architecture and atmosphere do as much work as the drinks themselves.
What you should know about Jim & Tonic.
Jim & Tonic is best known for in-house distillation and a focus on gin, positioning itself as both a bar and a working expression of its own spirits brand.
The concept centers on producing gin on-site or within its broader network, allowing for a level of control over flavor that goes beyond typical cocktail programs. Drinks are structured to highlight these house spirits, often leaning into clarity, balance, and subtle variation. The menu reflects this philosophy, streamlined, intentional, and designed to let the base spirit carry the experience. What distinguishes Jim & Tonic is this vertical integration. It's not just serving cocktails, it's shaping them from the source, creating a tighter connection between production and final pour.
How to fold Jim & Tonic into your trip.
Jim & Tonic works as part of a larger, fluid evening, something you step into while exploring Mercato Mayfair rather than isolating as a single stop.
Arrive while moving through Mayfair, whether you're coming from Grosvenor Square, Oxford Street, or Hyde Park, and let the space unfold naturally around you. Start with a drink here, then drift through the surrounding food vendors, or do the reverse, there's no strict order. It's ideal for groups or casual plans, where structure isn't the priority and movement is part of the experience. Stay as long as the energy holds, then step back out into North Audley Street with the sense that you didn't just visit a bar, you moved through something layered and slightly unexpected.
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